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The Viega Experience Center: Meeting Our Customers Where They Are

September 27, 2024 Viega
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The Viega Experience Center (VEC) is more than a physical space; it's a dynamic hub that embodies Viega's commitment to fostering connections within the industry. The VEC stands as a beacon of progress, inviting professionals, educators and industry enthusiasts to come together in innovative spaces in key Viega growth areas. It was only natural for Viega's flagship VEC to be in one of the most ambitious cities in the world: New York City. This setting offers a backdrop of inspiration and opportunity, paving the way for groundbreaking conversations and hands-on experiences.

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A Place of Purpose

At the VEC, visitors are immersed in a world where cutting-edge technology meets time-honored craftsmanship. This is a place where professionals can explore the latest advancements in plumbing and piping, gaining insights that empower them to tackle the challenges of their projects with confidence. The VEC represents more than just Viega's dedication to hands-on learning, but also their commitment to elevating industry standards through face-to-face collaboration.

 

 

The NYC VEC is more than a showroom; it is a living embodiment of Viega's dedication to innovation and progress. Nestled in the historic borough of Queens, this location reflects the fusion of modern design and practical function of its press products. Designed to provide visitors with an immersive experience, the VEC showcases the latest plumbing and piping technologies through fine craftsmanship and polished visuals, offering guests a comfortable space for learning and discussion.

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Meeting Our Customers Where They Are

The root purpose of the Viega Experience Center is to foster connections for everyone, from seasoned professionals to the industry's newest recruits. "The VEC was created as a way to be close to our customers," says Vinnie Pizutelli, Viega Regional Sales Manager. "It's about building a community within the industry. We want to maintain a consistent local presence to connect with the critical customers and industry professionals in the areas we serve.”

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Visit the Viega Experience Center

The VEC is a place for customers and industry partners to come together in the spirit of education, innovation and community. The center provides a versatile space for hosting training sessions, client meetings, and other industry events. It is a multifunctional space where industry professionals come together to learn and collaborate through events like live demonstrations and training sessions, customer appreciation days, happy hours, and educational lunch and learns. Through this programming, Viega ensures that professionals are educated, empowered and prepared for the future of plumbing and piping. "Our VECs always keep things fresh, informative, and professional, no matter what event is being held," Pizutelli notes. This flexibility has been pivotal, with the center also hosting creative events such as PGA-themed gatherings featuring golf simulators, plumbing skills competitions, and cornhole tournaments on the 4,500-square-foot outdoor terrace.

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As a member of the Queens Chamber of Commerce, the NYC VEC is constantly finding innovative ways to engage with the community, hosting events with local unions, university students, and even organizing community blood drives. "We're proud to be located within one of the world's greatest cities and are continually looking at creative ways to utilize our space to build community," Pizutelli emphasizes.

A Look Ahead

While the flagship Viega Experience Center is already making a profound impact, Viega's plans for training and groundbreaking innovation don't end in New York. "We believe our VECs and seminar centers need to be located near major populous areas where we can be the boots on the ground for our customers," Pizutelli shares. "We intend to create versatile spaces that they can use to foster relationships and enhance their business opportunities." Customers can expect to see the Viega Experience Centers making their way across North America, meeting the ever-evolving training and educational needs of the industry. Additionally, the new Ohio plant will tout Viega's largest seminar center location to date.

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The Viega Experience Center is waiting for you. For more information or to schedule a visit to our NYC VEC, reach out to the Viega team at vieganyvec@viega.us or explore the website for upcoming events.

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